Saturday, December 7, 2024

Pokémon Drinks (and Cards) for (a) Good Day

It is no secret that Pokémon has been collaborating with a lot of local brands where I am, and now I'd like to bring up one more. Good Day is a brand of instant coffee - well, more "coffee drink" than coffee "proper" - and it has, for some time now, collaborated with Pokémon to furnish its goods in thematic Pokémon packaging. That also provides an opportunity for it to furnish Pokémon bonuses for the most passionate fans, which includes me. For this post, I want to delve into it to show them off.


The thematic packaging is applied to the wrapping of a pack of ten envelopes, as well as certain envelopes of that bunch. Certain flavors are represented by certain Pokémon; in this case, the "Mocacinno (mocha)" and "Carrebian Nut (hazelnut)" (sic) packaging are represented by the Kanto starters as well as Pikachu and Eevee respectively, who also appear on the envelopes along with Togepi for the latter. The packaging can be considered rather "festive", even if the coffee flavors themselves aren't.

While it is possible to buy loose packs from corner stores and the like, the ten-pack is what Pokémon fans will likely go for, as they contain either a promotional TCG card or a sheet of stickers, or possibly both if one is lucky. The card is in a red pack sleeve and contains the wordmark of the brand on the lower-right corner of the Pokémon image, while the card itself can (and is) accommodated for local play. Some very lucky people might even have received rare cards in this manner, which I have witnessed.


Personally, the drink is a bit sweet for me, although that goes back to it being a "coffee drink" rather than true coffee, as I've stated above. I also never paid (much) attention to the drinks - I have had them once or twice - until the brand collaborated with Pokémon. Thus, it can be said that Pokémon made me "warm up" to the brand to consume it more... at least for as long as the collaboration is in place, after which I'd prefer to consume other forms of "coffee drinks" or just regular coffee for that matter.

Having seen the range of local product collaborations with Pokémon that have taken place so far, I can say that many of them have been "unexpected" in certain ways, including the brand of drinks in this post. At least, based on my personal experience, the collaboration has made an exposure of itself and allowed for greater consumption of it, with some nifty Pokémon bonuses to boot. Any day is a good day for Pokémon, but I can see the drinks of this brand also being sometimes applicable as such on those days.

Five years ago: Timeless and Forever
Seven years ago: The Shops of Shuffle

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